Most businesses redesign their website with one goal in mind – to convert more visitors into customers. It seems like a simple goal, but it is often easier said than done. There are many small things that affect the conversion rate of a web page that may not be readily apparent without first studying the…
One of the largest concerns that a new business should have when attempting to facilitate a web presence is the web hosting that they choose for their online business. The server that hosts your website has a huge effect on the experience of your visitors. Cheap, unreliable web hosting will lead to issues browsing your…
Developing a small business is a lot like growing a plant. You have to make sure that it has everything it needs to develop over time. While a plant needs sunlight, water, and soil, your business needs customers, marketing and action plans. When you start to gain momentum, it is important that you focus on…
Just because someone “gets” social media doesn’t mean they understand social media marketing. This is an important fact many business owners today just don’t understand. You know you need social media but you might not fully understand why or how to do it successfully. Besides, you’re busy running your business and tending to so many other important tasks….
If you own a website, and you’re looking for ways to get more traffic, chances are you’ve come across the term pay-per-click marketing. But what is it, precisely? After all, if you’re paying money for something that might work, but you don’t know how, it’s the same as sitting down at a baccarat table in Vegas, throwing…
Let’s clear something up. We know that many people don’t understand graphic design. Some people might think that all a graphic designer does is scout out funky glasses and drink craft beer and think of how they can fit their latest design breakthrough into 140 characters. Some of this is true, but the heart of graphic…
We had a blast hosting the CV Chamber August mixer last week – the turnout was great, everyone seemed to have a lot of fun and enjoyed the food and drinks, and met some new people. Below are the pictures from the event (hosted at our flickr account) – you can go through them one…
Whether you need a brand new business website or you want to revamp the one you have, chances are you are considering the mobile web. According to recent studies, 80% of internet users own a smartphone. This goes to show just how important mobile marketing really is. If your website isn’t mobile-friendly, you are severely behind the…
THE VOTES ARE IN: The Crescenta Valley Weekly readers have chosen Caspian Services, Inc. as ‘The Finest’ Web Design business for 2015. We are honored for the recognition. Thank you all for your continued support!
Have you Googled your business lately? If you’re not showing up on the first or second pages of Google, you may be losing business to your competitors. This is where SEO comes in. SEO is search engine optimization and if your company isn’t showing up on those first results pages, it may be time to optimize…