Your LinkedIn page and profile is your online billboard. It’s your chance to show and share your personal brand. That is, if you do things right—not wrong. Because too many people make too many mistakes when it comes to self-promoting on LinkedIn. You want to show up as your very best on LinkedIn—the most ‘professional’…
As we already know, LinkedIn allows you to access important articles and posts which are relevant to you through your daily feed. It helps you to develop a strong digital footprint, which is essentially your personal brand. It helps you research companies and industries, find and apply for jobs, and build a strong professional network….
Effective Facebook targeting increases ad conversions while lowering the cost per conversion—the ultimate measure of an ad’s value. And if you want people to see your ads you’re going to need to know these next 8 tips to help your business! Here are your 8 powerful Facebook ad targeting strategies for 2019… Find your unicorn…
Want to generate more leads while you are out and about? Make sure you have plenty of your business cards with you! Digital marketing works wonders, however, there is still something to be said for more traditional forms of advertising and marketing. Business cards, brochures, promotional items, and catalogs make a personal connection through a…
One important item that should never be forgotten while planning time out of the office (for vacation, holiday closures, business trips, etc.) is the “out of office email reply” for those contacting you. It is important to make sure you let people know when you will knowingly be away from the office for an extended length of…
Your online business success really comes down to your website traffic. So, it’s important to always look at ways to drive more traffic to your website. If you want to sell more products, more services, make more money, get more subscribers, get more social fans – you NEED more traffic. It may sound more overwhelming than…
Online customer reviews are crucial when it comes to consumer purchasing decisions – in fact, they’re almost as trusted as personal recommendations. Typically, by the time someone has started looking at reviews, they’ve already figured out their need/want, and are now in the process of selecting a business or specific product. Becuase of this, your reviews need…
If you are on LinkedIn often, you may have noticed a few changes in the past few months. LinkedIn is working hard at rolling out features that will make your B2B networking or job hunting much easier. However, not all updates have been rolled out publicly just yet. While most may already be available, a…
Customers are everywhere, you just have to know where to look and what to do! Facebook has become so huge, that just about everyone has an active Facebook profile. Groups on Facebook are a GREAT way to meet and/or network with others. FInding a group is easy – just enter what kind of group you…
Marketing is ever-evolving – but it is crucial for any business, big or small. The cost of marketing sometimes can really throw some entrepreneurs into a whirlwind of fear and doubt. Everyone wants to succeed and grow a fruitful business, but sometimes the lack of funds to achieve that growth through marketing (especially when you…