Getting things done faster and efficiently is the ultimate win for any business. The more tasks you can simplify or even automate, the more time you have to focus on your business and growth. Because we love to see business owners succeed, we compiled a list of 12 online business tools that we love, in order to make…
Google loves fresh content! Therefore, it goes without saying that every business should include a regularly updated blog on their website! Blog posts should always consist of valuable and useful information for your reader, and it should be interesting to read. However, in order to make your blog posts successful, there are 6 elements each post should…
As we all know by now, video is crucial in digital marketing. While Facebook and Instagram are improving their video experience, the leader still remains YouTube. However, it can be difficult to get seen on YouTube with the billions of videos that are already there. So, are there secrets to ranking on YouTube? You bet ‘cha!…
Every business needs to have an online presence nowadays! No matter what type of business you have, chances are that prospective customers will search for your products or services online. However, just as important as it may be to have a website – it’s even more important to stand out and have a perfectly optimized…
Website traffic and SEO works in a sense, just like real “traffic”. Imagine you are at an intersection, at a red light (Google). Just beyond that red light is your destination (your website). In order to get to that destination, you need the light to turn green. That light is powered by the main control…
There are over a billion websites online using the WordPress platform! Why? Because it is so user-friendly and very customizable. Truth be told, you can accomplish almost anything you want with it. How do you customize your WordPress site so easily? With plugins! A plugin is a piece of software containing a group of functions that can be…
If your business website has a blog, you are off to a great start and you obviously understand the importance of business blogging. If you do not have one by now – make sure to start one asap! Sadly, so many businesses fail to take advantage of the enormous marketing potential of their blogs. Having a blog…
Your online business success really comes down to your website traffic. So, it’s important to always look at ways to drive more traffic to your website. If you want to sell more products, more services, make more money, get more subscribers, get more social fans – you NEED more traffic. It may sound more overwhelming than…
Keyword research is essential for your SEO strategy – that is no longer debatable. It is not just about ranking highly for keywords, but also about ranking highly for “good” keywords. This is where keyword research comes in as it will help optimize your marketing strategy. What is it all about? Keyword research is the process…
SEO (Search Engine Optimization) is crucial for any small business website! You may recall, we previously mentioned the importance of investing in SEO – in which we explained that having a professional help you with SEO can definitely make a difference, especially if you don’t understand the complexities behind SEO (which can get confusing for anyone)….