Instagram best practices continue to change. As new advertising, creative, and sales tools come online, brands are discovering new ways to engage users. For breakout success in 2020, you’ll need to keep up with the latest trends and make full use of what Instagram has to offer. Just consider what your brand is up against….
As we already know, LinkedIn allows you to access important articles and posts which are relevant to you through your daily feed. It helps you to develop a strong digital footprint, which is essentially your personal brand. It helps you research companies and industries, find and apply for jobs, and build a strong professional network….
What is social media management? Before we go into the tools to use, we should first explain what social media management is and why it’s so important. Social media management simply refers to a platform or tools that reduce the amount of effort it takes to use social media effectively. They streamline processes and create…
Knowing why you should be using hashtags is one thing, but finding hashtags to use is something entirely different. If you are using the wrong hashtags for your posts, you won’t receive the proper engagement or brand building you wish to achieve. Here are five great ways you can find the right hashtags for…
The world was in a frenzy! People across the world were unable to access Facebook, Instagram, Messenger, and Whatsapp for approximately 14 hours. Although it may seem silly to watch the world have a meltdown over the inability to post a photo of what they had for lunch that day, the biggest effect was probably felt most by…
Using hashtags on Instagram can sometimes get a little confusing. Because Instagram changes their algorithms and rules often, it can leave you wondering if you are doing it right. There is a lot of conflicting information out there (ie: using only 11 hashtags vs 30). So today, we are here to help – we have…
The coveted blue checkmark on Instagram profiles – all the brands want it, but it has been unattainable for a very long time. Why do they matter? Because Instagram badges verify the authenticity of brands and provide an opportunity for increased visibility and credibility. Having a verification badge means that Instagram has confirmed the authenticity of your…
You have probably heard the news by now (or noticed the brand new icon on your Instagram home page) – the creators of Instagram recently launched a brand new application – Instagram TV (IGTV). Instagram TV network allows you, the IG user, to view and upload longer, higher quality videos and better connect to your…
Instagram is a competitive place and in order to get on the “Explore” page or the “Top Posts” of a hashtag to get found by others who are not already following you, you need to generate a ton of engagement (likes and comments). While you may notice many accounts using automated bots to leave you comments and…
Everyone is online nowadays, so of course – social media is one of the best (free) marketing tools for your business, no matter what niche or industry you are in. If you have not yet taken the time to create and use social media accounts you are missing out on huge marketing and branding opportunities for your…