You might have heard, back in February, Google announced they will be using mobile-friendliness of websites as a ranking signal.
“When it comes to search on mobile devices, users should get the most relevant and timely results, no matter if the information lives on mobile-friendly web pages or apps.”
More mobile-friendly websites in search results
“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”
Google has actually made a tool that you can use to test your own website to see if it meets their mobile-friendly standards. If you want to test a few pages, you can use the Google Mobile-Friendly test, and it will tell you whether or not your site’s mobile-friendly, and if it’s not, where the trouble areas lie, and what you can do to fix them.
Not sure what a mobile-friendly website is?
So, what now?
If you already have a mobile friendly (responsive design) website – congratulations! You are ahead of most business owners.
If you don’t – don’t feel too bad. We can help you out. Reach out to us and we can help you make your website mobile-friendly.