Santa Monica – Digital Marketing Company
Hello, we are Caspian Services! It is, here, where Santa Monica businesses and non-profits can turn their visions of success into full-fledged realities. It takes a lot of moxie, insight, and foresight to bring a business’s success potential to fruition. It involves an ambitious, clear vision of short-term goals and long-range objectives, planning a realistic financial road-map, analyzing the competition, building a personal network of like-minded entrepreneurs for support and an exchange of ideas, understanding the targeted audience – the list could go on. But there is one thing not listed, here, that absolutely – without a doubt – must be part of the business plan in order for a business to reach its peak potential: a dynamite website!
A website affords you the incredible opportunity to not only look like a polished professional, but a dynamic website can attract new customers, showcase your products and services 24/7, display your best reviews and testimonials, become integrated with Google Maps so people can easily find you, and so much more. Here’s a jaw-dropping statistic: As of the 1st Quarter of 2020, more than 4.5 billion people – that’s 59% of the global population – used the internet on a regular basis. Without a website, your business is invisible to, literally, countless consumers. And never forget that the internet is the most powerful and cost-effective marketing tool at your disposal!
We Build Websites and Success Stories
Any entrepreneur should be aware of one more fact: Consumer Reports states that 30% of shoppers will not consider a business that lacks a website – Yikes! In other words, without a website to optimally attract consumers, your competition – with a website – stands a much better chance of garnering revenue that could have been yours – Yikes, again!
All of this has everything to do with our team of web designers, developers, consultants, and marketing strategists who are in the business of helping other businesses in Santa Monica see their visions become realized. Whatever genre your business or non-profit represents, our talented team of digital gurus can design a website that will give your competition a run for its money.
As a digital marketing company, we meet the diverse needs of diverse clients, with ease. We offer a clean, highly-organized development process that incorporates precise and results-proven methodologies and next-generation technologies. This is what helps Santa Monica businesses become more recognized, experience growth, and reap the rewards of continued success. In the end, it’s all about maximizing leads and conversions that make it all happen.
Generating that ‘WOW!’ Factor
Our team of tech-savvy pros have a way of making Santa Monica clients say “Wow!” – out loud – when they see, hear, and ‘feel’ their finished website perform for the first time. Whether we revamp an outdated website that is holding your business back or whether we craft a completely new website from the ground up, you will benefit from a powerful, indispensable marketing tool that can take your business to where it has never tread before. Beauty, brawn, and brains come together where stunning, interactive, mobile-optimized, SEO-friendly wonders of technology become your staunch ally! Once you see your website perform, you just might ask yourself, “Why did I wait this long to make it all happen?”.
Our Digital Marketing Embraces Next-Generation Technologies
As a digital marketing company serving Santa Monica, Caspian Services crafts websites designed to become the center of every business’s digital universe – destined to drive traffic and enhance conversion rates. This is, all, possible thanks to:
- SEO & SEM – Through the use of search engine optimization (SEO), search engine marketing (SEM), and intuitive web, mobile, and SEO friendly website applications, your website can, maximally, connect with every established customer and every new visitor. SEM can help you reach new and highly-targeted audiences while SEO will increase your business’s visibility and make your business much easier to find. SEO increases web traffic and Local SEO increases foot traffic to brick & mortar locations.
- Local SEO – Local SEO allows your business to stand out in local digital searches. Caspian can include your business in directory listings on more than 50 sites including Yelp, Yahoo, and Google. If your local Santa Monica business is longing for more sales, Local SEO could become your staunch ally since 95% of mobile-phone owners use their devices to perform local searches. And according to Forbes, the vast majority of local searches are followed by a visit the business’s physical location.
- Mobile Optimization – Mobile internet traffic is hot! During 2018, 58% of website visits in the US were from mobile devices. With this being said, your website must function and display, seamlessly, on any mobile device! Our digital-marketing experts can craft a ‘responsive’ website that would, automatically, scale and format itself to fit any-sized screen. Additionally, when Google ranks websites on search engines, mobile usability is ranked as the third most important of all the considered factors!
- Brand Identity – Brand identity stimulates repeat business. A strong brand identity means customers have come to know and trust the brand. Once that takes place, patrons become loyal customers who come back for more – and loyal customers are profitable customers!Your brand identity should permeate every nook and cranny of your business – from how you answer the phone to your email signature to a catchy tag-line to promotional products – just like it did for these mega-giants: Pampers, Apple, Nintendo, and Amazon. When Amazon was founded in 1994, it started out selling, only, books – this is what brand identity does for businesses! If your brand identity needs a shot in the arm, Caspian Services can help!
- Social Branding – Social branding adds a vital dimension of your website and can, dramatically, boost your brand identity and enhance brand loyalty. Consumers exposed to branded social media are 2.4 times more likely to engage, and social media has a 100% higher lead-to-close rate than outbound marketing. Our digital marketing team can customize your social media profiles with your colors, images, and logo to, seamlessly, match the same message your website portrays.
- The Logo – Offering a symbol/text-embedded logo to the pubic is critical. A logo will identify one’s brand and promote brand identity and brand loyalty. Here are a few logos that require no introduction: the bit-apple silhouette = Apple; the blue twitter-bird = Twitter; the Swoosh = Nike – all recognizable in a millisecond!At Caspian Services, our website designers can create your business logo that would grab attention, create a strong first impression, become memorable, separate you from the competition, and nurture brand loyalty.
Caspian Services – Digital Marketing Under One Roof
Our expertise spans more than 15 years of experience and more than 600 completed projects, and counting.
Our products and services cover a wide array of options including, but not limited to:
- Website Design – You can, easily, manage the content of a WordPress website built by us. Shopping cart websites are, also, available to allow for quick, easy purchasing experiences for consumers.
- Marketing – You can utilize an effective mix of marketing tools for more traffic, more leads, and better ROI. Local SEO, Video Marketing, and Content Writing can transform your digital presence. Through our engaging, relevant content writing and editing services, we can enhance your website or blogs. We turn ordinary content into extraordinary creations!
- Graphic Design – You can choose from a plethora of design services that include postcards, flyers, and booklets to magazine ads, catalogs, banners and more!
- Printing – You can complement your online marketing through the use of beautifully-designed products that range from business cards, letterhead stationery, and envelopes to stickers, magnets, presentation folders, and more. A variety of paper-stock options, textures and designs will help your business portray a sleek, professional image.
Please refer to our website https://caspianservices.net for additional details regarding the full line of services we offer.
Google’s Front Page – What Does It Take to Get There?
Businesses on the first page of Google have reached the epitome of success, and are envied – this is where more than 90% of all search clicks, reside. The key to this success lies with SEO, and keyword content that is careful and purposeful is still king of the SEO world.
Every business’s goal should lean towards being ranked high with Google, and it’s all about implementing SEO changes to a website and improving the visibility of that website to Google’s complex algorithms.
Though Caspian Services can’t promise a first-page position on Google, we can promise you this: through our digital marketing expertise and our commitment to excellence, we will help your business reach its full potential!