Irvine Digital Marketing Company
Welcome to Caspian Services, serving the city of Irvine and a host of other California communities. It is here where business visions turn into realities thanks to a team of passionate problem solvers whose expertise in digital marketing is what defines us. As an independent, full-service web design and web development agency, we create websites that make a difference. We want to inspire you and we want you to inspire your targeted audience. This realistic goal is all about increasing online traffic, optimizing leads, and maximizing conversions.
If your business is struggling, Caspian Services offers digital marketing solutions that pack a punch! On the other hand, your Irvine business might be doing quite well, but not well enough! Our professionals can uncover the barriers that are preventing optimum growth – barriers you may not, even, know exist! Caspian Service wants to help you recover your investment in the short-term by helping you generate growth in the long term.
We Build Websites That Sell!
As a digital marketing company, Caspian Services wants to set you apart from your competition and equip your Irvine business with strategic tools to help it gain a financial lead. If your online presence isn’t doing that for you, let’s talk! Thought and planning trump intuition and instinct, and a website embedded with thoughtful SEO strategies is a great place to start! SEO is not just results driven, it’s results proven! If your current website lacks Search Engine Optimization, your business is a ship without a sail.
SEO is the king pin regarding the quality of traffic from relevant visitors, the quantity of traffic, and organic search traffic. Whether you need a brand new website to jump-start your business and establish a financial lead, or if your existing website is begging for an improved user experience or a complete redesign, it needs to be SEO friendly!
Your website should function as the epicenter of your digital universe. How the public perceives it and how the public navigates through it will determine if it performs as a deal maker or a deal-breaker for your Irvine business. Caspian Services crafts dynamic, compelling websites that captivate viewers with stunning color pallets, dynamic imagery, fast load times, attention-grabbing sound effects, highly-relevant content, and so much more.
The Technologies and Methodologies
A cutting-edge website with a look and feel that resonates with its audience has the power to catapult the success of any business. It happens through the use of:
- SEO & SEM – Through the use of search engine optimization (SEO), search engine marketing (SEM), and intuitive web, mobile, and SEO friendly website applications, your site can, maximally, connect with every established customer and every new visitor. SEM can help you reach new and highly-targeted audiences while SEO will increase your business’s visibility. SEO increases web traffic, and Local SEO increases foot traffic to brick & mortar locations.
- Local SEO – Local SEO allows your Los Angeles business to stand out in local digital searches. Caspian can include your business in directory listings on more than 50 sites including Yelp, Yahoo, and Google. A whopping 95% of mobile-phone owners use their devices to perform local searches. According to Forbes, the vast majority of local searches have the intent to visit the business’s physical location.
- Mobile Optimization – Mobile-web usage has exploded, and thanks to mobile optimization, images and text, automatically, become formatted to accommodate smaller screen sizes on any type of mobile device – and that generates the potential for increased sales!Google states that 61% of users will not return to a mobile site they had trouble accessing and navigating. Also, when Google ranks websites on search engines, mobile usability is ranked as the third most important of all the considered factors!
- Brand Identity – Brand identity stimulates repeat business. When a brand becomes familiar and trusted, patrons become loyal customers who come back for more. Your brand identity should saturate every aspect of your business – from how you answer the phone to your email signature to a catchy tag-line to promotional products – just like it did for these industry celebrities: Pampers, Walmart, Facebook, and Amazon. As a side-note: When Amazon was founded in 1994, it sold, only, books – THIS is what brand identity can do for a business! If your brand identity is weak, Caspian Services can breathe new life into it!
- Social Branding – Social branding adds an additional dimension of your website and can, dramatically, boost your brand identity and enhance brand loyalty. Consumers exposed to branded social media are 2.4 times more likely to engage, and social media has a 100% higher lead-to-close rate than outbound marketing. Our digital marketing team can customize your social media profiles with your colors, images, and logo to, seamlessly, match the same message your website portrays.
- The Logo – A logo identifies one’s brand, supports brand identity, and nurtures brand loyalty. The following are, instantaneously, recognizable: the bit-apple silhouette = Apple; the blue twitter-bird = Twitter; the Swoosh = Nike. Logos have power!At Caspian Services, our website designers can create your business logo that would grab attention, create a strong first impression, become memorable, separate you from the competition, and nurture brand loyalty.
What You Need – It’s All Right Here!
Our expertise spans more than 15 years of experience and more than 600 completed projects, and counting.
Our products and services cover a wide array of options including, but not limited to:
- Website Design – You can, easily, manage the content of a WordPress website built by us. Shopping cart websites are, also, available to allow for quick, easy purchasing experiences for consumers.
- Marketing – You can utilize an effective mix of marketing tools for more traffic, more leads, and better ROI. Local SEO, Video Marketing, and Content Writing can transform your digital presence. Through our engaging, relevant content writing and editing services, we can enhance your website or blogs. We turn ordinary content into extraordinary creations!
- Graphic Design – You can choose from a plethora of design services that include postcards, flyers, and booklets to magazine ads, catalogs, banners and more!
- Printing – You can complement your online marketing through the use of beautifully-designed products that range from business cards, letterhead stationery, and envelopes to stickers, magnets, presentation folders, and more. A variety of paper-stock options, textures and designs will help your business portray a sleek, professional image.
Please refer to our website https://caspianservices.net for additional details regarding the full line of services we offer.
Google’s Front Page – The Dream of Dreams
Businesses on the first page of Google have every right to feel exhilarated since this is where more than 90% of all search clicks, reside. Every business’s goal should lean towards being ranked high with Google. The key lies with implementing SEO to optimize a website’s visibility to align with Google’s complex algorithms.
Though Caspian Services can’t promise a first-page position on Google, we can promise you this: through our digital marketing expertise and our commitment to excellence, we will help your business reach its full potential!