When it comes to receiving a new client or customer for your brand, nothing is more sincere than getting it from a referral or better yet, a customer review like with Yelp. There is great power in receiving a positive review. And there is also knowledge gained when your company receives a not-so-good review because…
It’s been a whirlwind since TikTok crashed the global social media party in 2018. And a lot has happened. For example, the Washington Post hired a TikTok app expert. Buzzfeed is recruiting teens to cover the election on TikTok. According to The Verge, Justin Bieber is desperate for his single “Yummy” to go viral on…
We probably don’t need to tell you that mastering Facebook marketing is a must for any brand that hopes to succeed in 2020. You already know that Facebook has a huge audience. A whopping 2.4 billion people use it every month. But maybe you didn’t know how often people are using Facebook to interact with…
Effective Facebook targeting increases ad conversions while lowering the cost per conversion—the ultimate measure of an ad’s value. And if you want people to see your ads you’re going to need to know these next 8 tips to help your business! Here are your 8 powerful Facebook ad targeting strategies for 2019… Find your unicorn…
Are you looking for help with the many tedious, time-consuming marketing tasks? Want to make your online marketing easier? Having the right digital marketing tools at your fingertips is so important. The right tools can help cut down on time spent on other tasks like day-to-day management or other important items. A good set of…
We live in a digital world. Every day more and more people are online, searching for information and consuming content. Believe it or not, there are still many businesses that are not online and do not even have a website. If your prospective customers cannot find you online, they will find your competitor. That’s why…
Creating content is crucial for your website (helps your SEO) as well as for your digital marketing. However, it takes time to develop new content and yet most businesses never take advantage of reusing their older content – and all of that work gets buried and lost. Promoting and re-using old content can work to your benefit!…
Take a scroll through Facebook, Twitter, and Instagram and you will notice that video content is dominating. In 2017 alone, social media video advertising grew by 130%. In fact, social media platforms actually prefer video content over plain text or photos. Video content also is beneficial for your website and blog! Videos increase time spent…
It’s no secret that #hashtags are one of the best ways to share and grow your business brand awareness and to leverage your engagement on social media. Hashtags make it easier to find and follow discussions about trending topics, people, promotions, events etc. When you use hashtags that are relevant to your post, topic or…