Popular Marketing Jargon Defined

Keep up with the Pros by Learning What These SEO and Marketing Terms Actually Mean If you’ve ever attempted to have a conversation with SEO superheroes and marketing gurus (we may know a few), chances are you entered the mysterious world of acronyms. Trending terms in our world can seem like a foreign language to…


What it Takes to Have an Awesome Blog

Here are five essential things every blog needs to grow: Captivating Content Blog posts give you a chance to match a personality with your brand. Whether you’re selling a product or a service, consumers want to connect a business with a voice. Make sure the content you produce grabs the attention of your readers, and…


Three Tips for Successful Web Design

How to Ensure Visitors Don’t Leave Your Website the Second They Arrive When it comes to website design, the phrase “beauty is only skin deep” holds true. Although the design concept and aesthetic of your website are absolutely essential to the success of your business… …it certainly doesn’t end there. A site that offers striking…


The Importance of Engaging Content: Tips on How to Connect with Clients and Establish the Voice of Your Brand Through Compelling Copy

So, your efforts to generate traffic have worked…job well done! Now, how do you make sure all of these visitors stay? Compelling and engaging content is what sets your website or blog apart. “Good” copy makes sure readers stick around and explore a while. Appealing content will not only keep the interest of your readers,…


Focus on the positive reviews on YELP!

Did you know that 67% of the 71 MILLION reviews on YELP are 4 and 5 star reviews? This week, take a moment to thank your happy customers. You can send short but sweet thank you notes via a private message and you can post a few public comments to demonstrate to any future consumer…


Add Call to Action Button to Facebook Pages

We love Facebook pages, and recommend it to all our clients as part of their marketing efforts. They are easy to setup, can be customized with a cover photo and a profile photo (usually the business logo) to extend the branding of the business. One of the goals of having a Facebook page for your…